Meet VOCA.
The grocery-shopping app for people with standards.
Find the foods that fit your standards—without spending your life reading labels.
25 selected testers in the first beta cohort
Be among the first to try VOCA and help shape what comes next.

Meet VOCA
Scan a barcode.
Ingredients and an Avocado Score in seconds.
Your food standards.
Tell VOCA what you avoid. We'll flag it when you scan.
Keep it or swap it.
See higher-scoring options. Make your own choice.
MADE FOR YOUR STANDARDS
Your standards deserve better matches.
You already know what matters to you. VOCA helps you understand what’s in your groceries and discover options that fit the standards you’ve set.
YOUR FOOD. YOUR LIFE.
Better choices belong in real life.


From the grocery aisle to the family table, VOCA is designed to make shopping to your standards simpler.
Meet Stephanie · Founder of VOCA
Help us build a better way to shop.
Stephanie started VOCA with her children in mind. She believes families deserve better information about what they buy—and tools that make their own standards easier to live by.
We're inviting our earliest testers to help shape what comes next. We want to listen before we grow.
Be part of the beginning
Let's make better shopping easier.
Join VOCA's early-access list. Our first beta group will include 25 selected participants, with more invitations to follow.